New York City’s a tough town to stand out in, especially in the competitive world of street food. But Landers Miller did an exceptional job on the Street Sweets food truck and brand. The inviting blue and orange color palette and beautifully designed typographic layout not only establish a strong brand identity for Street Sweets but act as a walking billboard for any passersby who might be curious what’s for sale. And how can you not be curious when encountering this work of art? Splendid, yummy, tempting?…for sure!
xo Mary Maru