Sidewalk Poster Design for Music Ensemble in NYC

by May 1, 2014Design

I just finished the last poster for the spring performing arts season for Arts at The Park, a wonderful organization that promotes and hosts a variety of musicians and musical groups throughout the spring and fall seasons.
sidewalk poster design for music ensemble Contemporaneous v1

Sidewalk poster design for music ensemble Contemporaneous v1

The performing ensemble, Contemporaneous, is a little different genre-wise than what I’m used to designing for AATP who typically work with traditional classical music groups and gospel choirs. I had so much fun playing with a bright color palette and using bold shapes to help convey a different and more modern story than what passersby of the Park Avenue at E85th Street venue might be used to seeing here. The concert takes place on May 10, 2014. So if you’re in town, and want to enjoy new works from this contemporary classical ensemble, order tickets on
sidewalk sign for music ensemble v2

Sidewalk poster design for music ensemble Contemporaneous v2

This is an alternate version of the poster I presented to the client. I really like this layout because it makes good use of the ensemble’s ‘cut-off’ logo in a bold and highly-visible way. And the overall feel is very clean and straightforward. But agree that the approved version is much more eye-catching. And that’s what you ultimately want when trying to grab people’s attention on a busy New York City sidewalk.

Enjoy the concert if you go! And thank you to Paul and Melissa for another wonderful season…love working with you guys!

Mary Maru